Catherine M. Dennis Brooks speaks at the Ontario Bar Association Advertising and Marketing Law seminar

Catherine M. Dennis Brooks speaks at the Ontario Bar Association Advertising and Marketing Law seminar on the topic of “Making the Most of User-Generated Content”.

• What are the right and wrong ways to ask for submissions?
• Managing the risks and rewards
• How to respond when the marketing team asks: “Can I Retweet that?” or “Do we own that?”