Jennifer Babe of Miller Thomson’s Canadian Anti-spam Legislation (CASL) group recently wrote an article reviewing the potential impact and consequences on marketing under CASL for those in the finance and leasing industry.
The article, written for the Canadian Finance & Leasing Association (CFLA), was published and distributed to CFLA members on 22 January 2014.
Please find a copy of the article below, which reviews the:
- Background to the legislation
- Need for consent or possible consequences
- How businesses are able to market themselves once the legislation comes into effect on July 1, 2014
- Links to CASL Resources