Eugenia (Evie) Bouras

Associate | Toronto

416.597.6001

Portrait of Eugenia (Evie) Bouras

Eugenia (Evie) Bouras is an associate in the Marketing, Advertising and Regulatory Law Group in Miller Thomson’s Toronto office where she regularly assists with drafting contest rules, review of advertising and marketing materials and regulatory compliance of various consumer products in the food, cosmetic, natural health product, alcohol, tobacco and cannabis industries.

Evie joins the firm from Advertising Standards Canada where she held the position of Legal Analyst  and was responsible for analyzing food, drug and cosmetic advertising scripts for compliance with relevant Canadian marketing laws and Canadian Code of Advertising.  Prior to her role at Advertising Standards Canada, Evie articled at a large national firm with the advertising and regulatory law group.

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Miller Thomson lawyers present Food & Beverage Industry course

Wendy Baker and Catherine Bate are course leaders for Lexpert Professional Development’s 2nd Annual Food & Beverage Industry in Canada course: The Dawn of a New Era – What to Expect in 2017. The program covers: “Regulatory Overview”, presented by Wendy...

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Advertising Law and the Digital Economy

The Marketing, Advertising and Product Compliance Group hosts an informative morning program designed to help advertising industry professionals keep up with the changing demands of digital and social when developing compliant marketing and advertising initiatives.   Group leader Catherine Bate will...

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CBSA’s 2018 Trade Compliance Priorities: Which Goods Are On Their Radar?

Recently, the Canada Border Services Agency (the “CBSA”) released its Trade Compliance Verification priorities for 2018. The CBSA manages trade compliance with the (i) Tariff Classification, (ii) Customs Valuation, and (iii) Origin programs. This is done by way of random...

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Potential ban on cosmetic animal testing in Canada: Bill S-214, Cruelty-Free Cosmetics Act

Bill S-214 (“Bill”) proposes a prohibition on testing cosmetics on animals and selling cosmetics manufactured using cosmetic animal testing. Introduced by Senator Carolyn Stewart Olsen back on December 10, 2015, the Bill would amend the Food and Drugs Act. It...

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Rewards Points Regulation in Ontario Coming Into Force January 1, 2018

Happy new year, indeed. As we first reported in a bulletin last year, Ontario is moving to ban the expiration of rewards points based on the passage of time, and implementing other controls and restrictions on rewards/loyalty programs in the...

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Amazon to pay $1,000,000 to Competition Bureau for Unsubstantiated Sales Prices

Amazon has agreed to pay a $1,000,000 administrative monetary penalty and $60,000 in Competition Bureau costs, following the Bureau’s conclusion that Amazon did not substantiate its sale prices. Vendors, lenders and lessors should take special care when setting and advertising...

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Ontario will Ban the Expiration of Reward Points

On December 8, 2016, legislation to ban the expiration of reward points received Royal Assent in Ontario. While not yet proclaimed into force, Bill 47 –  Protecting Reward Points Act (the “Act”) – will amend Ontario’s Consumer Protection Act, 2002...

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Amendments to Canada’s Advertising Self-Regulatory Guidelines Impact Endorsements and Testimonials

Advertising Standards Canada (“ASC”), the advertising industry’s self-regulatory body, has made changes to The Canadian Code of Advertising Standards (“Code”) which may be of interest to school board foundations. Effective as of October 3, 2016, these significant amendments include new...

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Amendments to Canada’s Advertising Self-Regulatory Guidelines Impacts Endorsements and Testimonials

Advertising Standards Canada (“ASC”), the advertising industry’s self-regulatory body, has made changes to The Canadian Code of Advertising Standards (“Code”). Effective as of October 3, 2016, these significant amendments include new guidelines that require the disclosure of any material connection...

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Amendments to The Canadian Code of Advertising Standards, Including Guidelines Regarding Disclosures in Testimonials and Endorsements, Now In Effect

Advertising Standards Canada (“ASC”) has made significant changes to The Canadian Code of Advertising Standards (“Code”). Effective as of October 3, 2016, amendments include new guidelines requiring disclosure of any material connection between an endorser and the supplier in online...

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