Douglas Best discusses the marketing value of attending sporting events with clients in The Lawyers Weekly.

August 26, 2011 | Douglas F. Best | Toronto

In the article, “Schmoozing with clients,” Best says it’s one of the many tools to use in the whole marketing toolbox…for relationship building. It’s important the event is one in which the client has an interest and that it does not interfere with their personal time.

Read the full article: Schmoozing with clients