Harley-Davidson acquires assets of Fred Deeley Imports

August 4, 2015

On August 4, 2015, Harley-Davidson Motor Company, Inc., and Harley-Davidson Canada, LP, both subsidiaries of Harley-Davidson, Inc., completed the acquisition of the assets of Fred Deeley Imports Ltd., paving the way for Harley-Davidson to begin direct distribution of its motorcycles and other products to independently owned Harley-Davidson dealers in Canada, aligning Harley-Davidson’s Canada distribution with the company’s global go-to-market strategy.

Miller Thomson was counsel to Harley-Davidson in this transaction with a team that included Robert Stewart and Max Spearn (corporate/M&A); Eric Dufour (competition); James Hutchinson (tax); Jennifer Babe (financial services); Richard Leblanc (dealer network); Lisa Goodfellow (employment); Karen Durell (IP/IT and privacy); and Savvas Kotsopoulos (real estate).